要說奧運追熱點,微博還是主戰場!
沒有對比就沒有傷害,這種時候,才最能看出一個品牌的營銷實力!
![1.jpg 1.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659485046012502219967.jpg)
要說奧運追熱點,微博還是主戰場!
沒有對比就沒有傷害,這種時候,才最能看出一個品牌的營銷實力!
可口可樂 VS 百事可樂:1:0
可口可樂
這滿屏的紅色有點辣眼睛,好像眼里進了風油精……
![1a1470736541135965.gif 1a1470736541135965.gif](http://img.cndesign.com/upload/news/20160812/201608126360659490705387509975886.gif)
創意出彩,意蘊深遠……
![2.jpg 2.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659494031950009971369.jpg)
生動還原開幕式圣火點燃瞬間!
![3.jpg 3.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659495427262509596935.jpg)
還有一大波文案來襲……
![4.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659503346012503727497.jpg)
![5.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659503352262504512344.jpg)
![6.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659503353825005984927.jpg)
![7.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659503364762501783866.jpg)
![8.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659503369450005797958.jpg)
![8a1470732074211098.gif](http://img.cndesign.com/upload/news/20160812/201608126360659511556950009644565.gif)
![8b.gif](http://img.cndesign.com/upload/news/20160812/201608126360659511842887504118805.gif)
![8c.gif](http://img.cndesign.com/upload/news/20160812/201608126360659512014762503676769.gif)
這句文案畫風好像有點不太對,有種杜蕾斯混進來了的感覺……
![9.jpg 9.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659516588200007282897.jpg)
8月9日奧運賽況結果直播……
![10.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659519669450002862042.jpg)
![12.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659519674137506876134.jpg)
![11.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659519672575001105380.jpg)
百事可樂
這一場戰役,百事缺席……(百事,你是真的準備退出中國了么?)
麥當勞 VS 肯德基:1:0
麥當勞
從奧運會開始,全程熱點幾乎一個不拉,這才是奧運追熱點的正確姿勢!
一邊看著美好的肉體,一邊吃著美味的食物,這個feel簡直倍兒爽!
![13.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659527792887505580287.jpg)
![14.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659527799137506365134.jpg)
![15.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659527800700007837716.jpg)
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![17.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659527811637503636655.jpg)
![18.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659527814762501879992.jpg)
![19.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659527821012507366667.jpg)
![20.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659527824137509908177.jpg)
肯德基
這種借奧運推新表情包、新代言人的行為也是夠了!
你的熱點追得就和平時的優惠活動一樣不給力!
![22.jpg 22.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659536752262504017892.jpg)
換湯不換藥,一面鼓從頭打到尾也沒能激起個浪花!
看看人家麥當勞大蝦都能游泳了,你可走點心吧!
![肯德基 肯德基](http://file.digitaling.com/eImg/uimages/20160809/1470730788511387.gif)
![肯德基 肯德基](http://file.digitaling.com/eImg/uimages/20160809/1470730793633541.gif)
杜蕾斯 VS 杰士邦 VS 岡本:1:0:0
杜蕾斯
作為追奧運熱點中的一股“泥石流”,杜杜還是保持了以往一貫的水準,污得相當有內涵!
![26.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659542896012501821641.jpg)
![25.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659542894450009349058.jpg)
![24.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659542911637501634672.jpg)
竟然敢公然暗諷本屆奧運“第一運動”!
![27.jpg 27.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659547714762505142280.jpg)
好好好,你是夜空中最閃亮的套套……
![28.jpg 28.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659548342887501961694.jpg)
杰士邦
可能比起追奧運熱點,你還有更重要的事要做……
![30.jpg 30.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659549555387507299283.jpg)
![29.jpg 29.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659554108512502376460.jpg)
岡本
我褲子都脫了,你就給我看這個?!
![31.jpg 31.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659555908512505475561.jpg)
杜蕾斯一出,誰與爭鋒?數巫妖王,還看杜蕾斯!
加多寶 VS 王老吉:1:1
加多寶
這組配色還不錯,讓小編想起了黃瓜炒蛋……
![32.jpg 32.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659560261637503506566.jpg)
真的只是這個畫風萌到了小編,才留下了這張海報的……
![33.jpg 33.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659561047575005841668.jpg)
萌萌的小僵尸跳得還挺有節奏感!感覺給個支點,可以跳贏整個奧運會呢!
![34.jpg 34.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659561838200003190862.jpg)
雖然畫面不出彩,但是沖你的文案小編也要點個贊!
![35.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659564136637503678242.jpg)
![36.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659564146012507408254.jpg)
![37.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659564149137509949764.jpg)
王老吉
媽媽,這波鄉村殺馬特風海報有毒……
![王老吉 王老吉](http://file.digitaling.com/eImg/uimages/20160809/1470732543212328.jpg)
![王老吉 王老吉](http://file.digitaling.com/eImg/uimages/20160809/1470732545230084.jpg)
虐什么狗!
![42.jpg 42.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659568933512506401003.jpg)
文案不錯,這就是為什么這張海報會出現在這里的原因……
![43.jpg 43.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659569849137507763585.jpg)
王老吉在和我們玩一個看諧音猜摘金選手的游戲……
![44.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659571356950006603599.jpg)
![45.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659571364762508861028.jpg)
這是在……為可口可樂免費打廣告?
![46.jpg 46.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659574664762508542714.jpg)
小編終極點評:小編仿佛看到了一段旗鼓相當、勢均力敵的愛情……
寶馬 VS 奔馳:1:0
寶馬
簡直分分鐘上演速度與激情!每張都是行走的荷爾蒙,滿屏都是美好的肉體!
咦,屏幕好像有點臟了,讓小編舔一下先……
![47.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659580753825004246285.jpg)
![49.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659580760075005031132.jpg)
![48.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659580761637501801887.jpg)
寶馬不想理奔馳,并把對方當成了對手……
![50.jpg 50.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659586166325001815111.jpg)
前方高能,接下來這一波海報的設計者可能是一個深度強迫癥患者……
因為對于字體的字間距行間距以及擺放位置,他有一種別樣的執著……
這小表情看得小編尷尬癌都犯了,還有那兩條粗細不一的腿大概是想逼死處女座吧!
![51.jpg 51.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659588913200006306512.jpg)
確定不是拔得火罐?
不好,東方妖術又來釋放洪荒之力了!霍頓快跑!
![53.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659593024137507164515.jpg)
![52.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659593021012504623005.jpg)
![54.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659593027262505407852.jpg)
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![57.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659593158512501609742.jpg)
奔馳
迄今為止只發過這一張圖,霸道總裁既視感,也是感覺屌屌的……
內心OS:寶馬,其實你不懂我的心,我的心愿是世界和平……
![58.jpg 58.jpg](http://img.cndesign.com/upload/news/20160812/201608126360659596605387506306349.jpg)